About

Shiuli Chakravorty

Digital Designer

I am an agile product designer crafting intuitive, user-centered solutions that are futuristic and scalable. With expertise in UX, UI, and CX, I specialize in prototyping, usability testing, and visual design using Figma and Adobe Creative Suite. Backed by a Master’s in UI/UX Design and a BFA in Applied Arts (Advertising), I have led product design, brand campaigns, and events with a customer-first approach. Thriving in fast-paced, collaborative environments, I drive innovation through rapid, iterative design.

My CX (Customer Experience) expertise stems from extensive experience with non-digital products and campaigns, encompassing customer experience, community engagement, major brand launch events, brand strategy, market strategy, client management as an agency founder, and driving ticket sales for events. My UX (User Experience)skills include interaction design, content strategy, and information architecture, while my UI (User Interface)expertise lies in visual and interaction design, as well as motion graphics.

On the side, I'm an Instagram influencer, working with 150+ Bay Area brands—basically, I turn selfies into sales! With a mix of creativity and marketing magic, I help brands and audiences meet like it's a match made in digital heaven!

Experience

Cadillac

2025

UX Designer - Corporate Sponsored Project

Jeep

2024

UX Designer - Corporate Sponsored Project

Academy of Art

2023-2024

Interactions UI/UX Assistant

IW Group Inc

2023

Senior Account Executive

BayAreaVisits

2021-Present

Community Founder

Viral Baap Marketing Agency

2016-2022

Founder and Creative Head

Convergys (Concentrix)

2015-216

Design Consultant

FoxyMoron

2014-2015

Visual Designer

Lowe Lintas Group

2013

Testimonials

Penny A.

Product Designer

I had the chance to work with Shiuli on an exciting project for Jeep, where we designed the concept for the 2050 Jeep vehicle focused on supporting entrepreneurs in the farming industry. Shiuli led the team with a great balance of creativity and organization. Together, we worked on the UI/UX side of things, from brainstorming concepts to creating wireframes, prototypes, and final deliverables. Shiuli brought a lot of creativity and thoughtfulness to the design process. Her focus on user-centered design and sustainability was key in shaping the final product.
Read rest on my LinkedIn profile

Program Manager, Vital Strategies

Shiuli and her 'Viral Baap' team is a dedicated bunch of creative people with a disciplined eye. Love their enthusiastic and prompt approach to tasks and activities. I have been Viral Baap's client for the past 4 months now and have loved all their contribution to our social media campaigns in India. The best thing about working with them is that they are receptive of our requirements and come up with plans and amazing creatives accordingly. What they say for good digital marketing is that not just budget but creativity is what makes the money do the real talking; I can strongly recommend them for the amazing creative and new ideas they bring to the table with very strong technical support too. Lovely experience! If you are thinking to make your brand or cause viral, Viral Baap is definitely the team to work with.

Shiuli and her 'Viral Baap' team is a dedicated bunch of creative people with a disciplined eye. Love their enthusiastic and prompt approach to tasks and activities. I have been Viral Baap's client for the past 4 months now and have loved all their contribution to our social media campaigns in India. The best thing about working with them is that they are receptive of our requirements and come up with plans and amazing creatives accordingly. What they say for good digital marketing is that not just budget but creativity is what makes the money do the real talking; I can strongly recommend them for the amazing creative and new ideas they bring to the table with very strong technical support too. Lovely experience! If you are thinking to make your brand or cause viral, Viral Baap is definitely the team to work with.

Rafael Ceron

Industrial Design Student

I had the privilege of working closely with Shiuli on a group project where we were tasked with designing a Jeep vehicle. Throughout the project, Shiuli consistently demonstrated exceptional leadership, communication skills, and a strong collaborative spirit, making them an invaluable team member.

One of Shiuli's standout qualities is their ability to lead effectively. They took charge of our team in a way that fostered inclusivity and respect, ensuring every member's ideas were heard and considered.
Read rest on my LinkedIn profile

Jaimie Ota

Industrial Designer

Working with Shiuli is always high-energy. I have been working with her on a Corporate Sponsored Project that involves collaboration. She is full of ideas, loves a good brainstorm, and is focused on creating thoughtful, human-centered experiences. Shiuli thrives in brainstorming sessions and isn’t afraid to take control to keep things moving. Her drive and attention to detail shows that she cares deeply about the work and delivering meaningful results.
Read rest on my LinkedIn profile

Senior Consultant, Deloitte

Shiuli is a "happy surprise" everyday. What excites me the most is the way she leverages her extensive marketing skills and social media experience to provide suggestions and insights to businesses. The important thing to learn is how adeptly she uses these skills to emphasize and bring value to prospects and partners.As a boss, she has always been a funny-goto-calm person who will treat you more as a friend, correct you as a mentor and support you as a leader.
Read rest on my LinkedIn profile

Director, Vital Strategies

I have been working as a Client to Shiuli Chakravorty for all our social media campaigns since a year now. The quality of her work right from the initial one month impressed us so much that we brought her team at Viral Baap under retainership immediately. Shiuli's biggest strength is her carefully thought-out creatives in sync with our campaigns' goal and strategy as well as her ability to promptly churn out creatives even at the eleventh hour especially because some of these advocacy campaigns are so time sensitive. Read rest on my LinkedIn profile

Senior Manager Branding, Concentrix

Shiuli has a happy knack of understanding client requirements & marrying them with the final desired output. Her attention to detail has been exemplary and has time and again proved that once she takes up a project, you can count on her to see it through. Was particularly elated with her ideas & timelines to execute them. She'll be asset to any client, project & organization.

Founder, Freezik Beverages

Exceptional marketer! She shaped Freezik Beverages' journey, designing product label and driving market success.

Senior Project Coordinator

I have worked with Shiuli on several projects, and I found her to be a highly skilled and dedicated professional. Her social and digital media expertise has helped me execute some of the most crucial campaigns, which turned out to be quite successful. In addition, she is very passionate when it comes to digital marketing strategies.
Read rest on my LinkedIn profile

I have worked with Shiuli on several projects, and I found her to be a highly skilled and dedicated professional. Her social and digital media expertise has helped me execute some of the most crucial campaigns, which turned out to be quite successful. In addition, she is very passionate when it comes to digital marketing strategies.
Read rest on my LinkedIn profile

Adeline Greenleaf

Interior Architecture Design Student

Shiuli is a hardworking and dedicated individual who consistently completes work on time and thrives as a team leader. She demonstrates strong organizational skills and takes initiative in planning and structuring project tasks. Her ability to map out clear timelines and delegate responsibilities ensures smooth execution and successful project outcomes.
Read rest on my LinkedIn profile

Project Coordinator, Acumen

"I have worked with Shiuli on several projects, and I found her to be a highly skilled and dedicated professional. Her social and digital media expertise has helped me execute some of the most crucial campaigns, which turned out to be quite successful. In addition, she is very passionate when it comes to digital marketing strategies. Shiuli is a very easy person to work with, with excellent soft skills! I highly recommend her to anyone looking for a social and digital media expert."

Senior Consultant, Deloitte

Shiuli is a "happy surprise" everyday. What excites me the most is the way she leverages her extensive marketing skills and social media experience to provide suggestions and insights to businesses. The important thing to learn is how adeptly she uses these skills to emphasize and bring value to prospects and partners.As a boss, she has always been a funny-goto-calm person who will treat you more as a friend, correct you as a mentor and support you as a leader.I am glad that I met Shiuli and I am sure this connection I share will always have a special place.

Founder, Shop Consciously

Shiuli is a master at Product Management! She is skilled at amplifying brands, is an excellent independent contributor as well as team player.

Program Manager, Vital Strategies

Shiuli and her 'Viral Baap' team is a dedicated bunch of creative people with a disciplined eye. Love their enthusiastic and prompt approach to tasks and activities. I have been Viral Baap's client for the past 4 months now and have loved all their contribution to our social media campaigns in India. The best thing about working with them is that they are receptive of our requirements and come up with plans and amazing creatives accordingly. What they say for good digital marketing is that not just budget but creativity is what makes the money do the real talking; I can strongly recommend them for the amazing creative and new ideas they bring to the table with very strong technical support too. Lovely experience! If you are thinking to make your brand or cause viral, Viral Baap is definitely the team to work with.

Senior Manager, Concentrix

Shiuli has a happy knack of understanding client requirements & marrying them with the final desired output. Her attention to detail has been exemplary and has time and again proved that once she takes up a project, you can count on her to see it through. I was particularly elated with her ideas & timelines to execute them. She'll be asset to any client, project & organization.

Director, Vital Strategies

I have been working as a Client to Shiuli Chakravorty for all our social media campaigns since a year now. The quality of her work right from the initial one month impressed us so much that we brought her team at Viral Baap under retainership immediately. Shiuli's biggest strength is her carefully thought-out creatives in sync with our campaigns' goal and strategy as well as her ability to promptly churn out creatives even at the eleventh hour especially because some of these advocacy campaigns are so time sensitive. Our experience by far working with her and her team has been truly productive. Highly recommended if you want to get the desired value for your money, appealing creatives and carefully thought out messaging that resonates well with the target audience. Happy to be working with such a prompt and enthusiastic team.

Founder, Freezik Beverages

Excellent marketer! Freezik Beverages owe her the entire journey. She designed the product label and paved way for its success in the market.

Designer, Microsoft

Shiuli is a very hardworking and innovative person. She is always so helpful. She has the best sense of style when we talk about designs. I have enjoyed working with her. Wish you all the very best for your future endeavors.

Let’s work together

Let’s work together!

I'm here to collaborate and create!

I'm here to collaborate and create!

I'm here to collaborate
and create!

© 2025 shiuli.us All rights reserved

© 2025 shiuli.us All rights reserved

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